Hi there! I’m a Principal UX Designer generating clear, useful, and human experiences.
I believe that if you deliver value and efficiency along the entire value stream, the customers will feel the difference at every touchpoint.
20 years in user experience, often stretching into product management, quality assurance, and business analysis.
An end-to-end designer that believes in understanding the entire problem, not just the UI. Evaluating how the problem was created, what the user’s ideal solution should accomplish, and how the business can become a better business
Primarily working in regulated industries such as finance, pharma, and medical technology. Regulatory compliance is not a hurdle, just another requirement.
Experienced in B2B, B2B2C and enterprise web applications, websites, and desktop software. I’ve designed zero-to-one applications, net new workflows, and large-scale integrations.
